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3 Unconventional Plastic Surgeon SEO Strategies That Work

While most traditional plastic surgeon SEO strategies focus on optimizing a website and building links, there are a number of unconventional avenues that can help boost rankings.

Let’s be honest – any form of plastic surgery SEO is a manual attempt to manipulate Google search engine rankings in a surgeon’s favor. In short, most forms of SEO are unnatural, and Google is suspicious of sites that over-optimize their websites with either keyword stuffed content, or liberal link building with overly keyword-stuffed anchor text.seo plastic surgeons

Because conventional SEO strategies are prone to “over-optimization,” and putting website at risk of being penalized by Google, it’s vital to balance a plastic surgeon SEO plan with more natural means of search marketing.

To help shed light on these more natural and bal...

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SEO Site Audits for Surgeons: 3 Vital Elements for Optimal SEO Health

SEO site audits for surgeonsHere at Optimized Surgeons, we regularly provide SEO site audits for prospective surgeons interested in pursuing an SEO program. We have created a systematic process in conducting SEO site audits for surgeons and related medical professionals.

Below are three of the vital elements that define optimal SEO health (or lack there of.) Each of which is integral to the SEO audit process.

Technical SEO Health

Technical SEO centers on the nuts and bolts of a website and how efficiently search engine spiders can crawl and index the site. Aspects like proper linking, sitemap usage, HTML, and other technical components are what shape the SEO health of a site’s backend.

Some of the primary tools that we use when assessing the various technical SEO components of surgeon site audit include:

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