site audit tagged posts

Here at Optimized Surgeons, we’re focused on shaping what defines the “best plastic surgery SEO company”. That phrase is actually a keyword query that is Google’d (assumably from plastic surgeons and other SEO companies checking their rankings.) Let us be honest: we’re really interested being the best SEO company for plastic surgeons (and other related medical professionals for that matter.)

In search and actualization of our core competencies here at Optimized Surgeons, we’ve defined the ideal SEO program for surgeons and medical professionals. It’s a cohesive and synergistic blend of website optimization and technical SEO; citation auditing and clean-up; backlink building and social stimulation.

Website Optimization

Website optimization carries many meanings in the greater SEO community...

Here at Optimized Surgeons, we regularly provide SEO site audits for prospective surgeons interested in pursuing an SEO program. We have created a systematic process in conducting SEO site audits for surgeons and related medical professionals.

Below are three of the vital elements that define optimal SEO health (or lack there of.) Each of which is integral to the SEO audit process.

Technical SEO Health

Technical SEO centers on the nuts and bolts of a website and how efficiently search engine spiders can crawl and index the site. Aspects like proper linking, sitemap usage, HTML, and other technical components are what shape the SEO health of a site’s backend.

Some of the primary tools that we use when assessing the various technical SEO components of surgeon site audit include:

• W3C Mar...