plastic surgeons tagged posts

5 Google Local SEO Tips for Surgeons

google local seo surgeonsWhen it comes to Google local SEO for surgeons, appearing in the top 3 listings associated with Google maps is a marketing game-changer. The current challenge with Google local SEO is the shift to showing the local 3-pack listings (instead of 7-pack listings from before.)

This makes ranking in the 3-pack listings a coveted honor that can significantly impact your plastic surgery practice. To shed light on what it takes to rank in the 3-pack, here are five effective Google local SEO tips for surgeons.

1. Harness the Power of Local Directory Listings

Local directory listings are among the most important local SEO and internet marketing tools for businesses and professionals...

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Adapting Your Plastic Surgeon SEO Strategy to Google RankBrain

plastic surgeon seo Google rankbrainIn 2015, Google announced the use of RankBrain to help determine the ranking of websites and content, essentially changing the local niche of SEO for plastic surgeons and related medical professionals.

Although Google RankBrain has been part of the conversation among surgeon SEO experts for months, most of them are still not sure of what it is, what it does, and the strategies they can adapt to make their sites more RankBrain friendly.

What is RankBrain?

RankBrain is the name of the artificial intelligence that Google uses to help analyze search queries. It is rooted in Google’s machine learning system, and works with other algorithms within the Hummingbird system...

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